Philips SenseIQ Hair Straightener in White/Rose Gold

Personalised straightening with Sense IQ

Proven to maintain up to 93% of hair strength*

Introducing the Philips personalised straightener with SenseIQ technology that is designed to lock your hair's natural moisture deep within. The result? Strong hairand a healthy-looking shine every time you style.

SenseIQ technology

• Personalised straightening
• Senses hair's temperature
• Adapts straightening performance to prevent overheating

Care for your hair

• Keeping hair strength
• Tetra Ionic System for shiny hair
• Cares uniquely for your hair

Easy to use

• Pull-free gliding
• Easy straightening with 3 styling modes
• Precise styling with cool tip
• Convenient styling with roll-up pouch
• Quick styling